Hailey Bieber

Hailey Rhode Bieber (née Baldwin; born November 22, 1996) is an American model, businesswoman, and media personality. She is the founder and chief creative officer of the skincare brand Rhode, which became one of the fastest-growing beauty brands and was acquired by e.l.f. Beauty in a billion-dollar deal. She has modeled for major brands including Guess, Tommy Hilfiger, Ralph Lauren, and Levi's.

Hailey Bieber
Born	Hailey Rhode Baldwin November 22, 1996 Tucson, Arizona, U.S.
Nationality	American
Occupation	Model, Businesswoman, Media personality
Years active	2011–present
Spouse	Justin Bieber (m. 2018)
Children	1
Known for	Founder of Rhode, Fashion modeling

Early Life

Hailey Bieber was born in Tucson, Arizona, to actor Stephen Baldwin and Brazilian graphic designer Kennya Baldwin. She is the granddaughter of Brazilian musician Eumir Deodato. Before entering the fashion industry, she trained as a classical ballet dancer.

Career

Hailey began her modeling career with Ford Models before joining IMG Models. She has appeared in campaigns for Guess, Tommy Hilfiger, Ralph Lauren, Levi's, Dolce & Gabbana, and several international fashion magazines.

In 2022, she launched the skincare brand Rhode, which quickly became a global success. She continues to serve as the company's Chief Creative Officer and Head of Innovation.

Personal Life

Hailey married Canadian singer Justin Bieber in 2018. The couple held a second wedding ceremony in South Carolina in 2019 and welcomed their first son in 2024.

Awards and Recognition

Hailey Bieber has received several fashion and beauty awards, including recognition for her contributions to the beauty industry through Rhode. She is regarded as one of the leading fashion and beauty entrepreneurs of her generation.